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How to Add Tags to a Campaign in Alta

Tags help you organize campaigns and make it easier to identify campaign types, locations, segments, or use cases.

Written by Sharon Drelevich

When to Use Campaign Tags

Use tags to organize campaigns by:

  • Event type

  • Location

  • Industry

  • Region

  • Campaign stage

  • Target audience

  • Campaign owner

  • Priority

Step 1: Go to the Campaigns Page

  1. Log in to Alta.

  2. From the main navigation, click Campaigns.

Step 2: Open the Campaign Options Menu

  1. Find the campaign you want to tag.

  2. On the right-hand side of the campaign row, click the three dots menu.

Step 3: Add Tags

  1. Click Add Tags.

  2. Enter or select the tags you want to add.

  3. Click Save.

Step 4: Confirm the Tags Were Added

After saving, the tags will appear on the right-hand side of the campaign row.

This makes it easier to identify and organize campaigns directly from the Campaigns page.

Example Use Case

If you are creating a campaign for an upcoming event in London, you can add tags such as:

-Pre-Event
-London
-Events

This helps your team quickly understand that the campaign is related to a pre-event workflow for a London-based event.

Important Notes

  • Tags help organize campaigns and prospects.

  • Tags can be used to identify campaign type, location, or stage.

  • Adding consistent tags makes it easier to filter and manage campaigns.

  • Tags are especially useful when working with multiple campaigns at the same time.

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